Extension Examplesīroadcasters will be able to promote gear via a panel linked directly to their Amazon affiliate link. Each of these partners is bringing unique, interesting, and engaging widgets directly to the Twitch landscape. This means from day one of launch, broadcasters will be able to access and install applications to increase engagement. You can find a list of these extensions on Twitch’s recent blog post. Soon™, all 2.2 million monthly streamers will have initial access to 22 Extensions created by Twitch’s 19 launch developers. As a developer, you’ll be able to add descriptions for your extension, add screenshots, and provide configuration information. From here you’ll be able to discover new extensions, configure and install the ones you want, and then activate them when you want to turn them on. Extension ManagerĪdding new Extensions will be as easy as navigating to the new Extension Manager from your stream Dashboard. 3.2 million clicks were made by 30 thousand viewers in just 24 hours across all limited beta channels using Muxy’s apps. On the initial launch of Muxy’s heat mapping overlay on Sevadus’s channel, the user engagement was over 79%. During the beta testing, Twitch saw unprecedented viewer engagement with extensions. So what are they? Extensions are interactive applications designed for live streaming and integrated directly on Twitch. When considering everything the existing developer community has done to help broadcasters and the platform succeed, Twitch was looking for a way to accelerate that process and make it easier for everyone involved. Over 130 thousand applications have been registered and over 4 million API calls are made every minute. Currently, 85% of partnered streamers have authorized 3rd party applications linked to their account. During the platform reveal, Ryan Lubinski, Twitch’s Product Manager, shared some interesting stats surrounding the decision to build Extensions. We covered the original beta test for some of these features back in June and they have just gotten better from there. The first major announcement was the launch of their video player overlays and interactive panels called Extensions. The announcements were made during PAX Dev and simultaneously live streamed from their Twitch Dev channel. Both an all-new API and interactive applications called Extensions will be launching site-wide. Earlier this week, Twitch announced several exciting changes coming to the platform that will allow both streamers and developers to create engaging new experiences for their communities.
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